This Unicorn Changed the Way I Poop - #SquattyPotty

I came across this lovely gem of Squatty Potty's latest advertisement strategy on Facebook. The randomness of the image I was looking at BEGGED for me to click; And, like a renaissance gentleman describing how a stool could be beneficial to colon health using an ice cream pooping unicorn for example, I obliged. The add itself is thoroughly informative while being strangely entertaining in the sense of "WTF am I watching?" kind of way. Riddled with cheesy dialogue and unique sense of humor the add was distracting enough to have me sit through the entire thing AND follow up with a share of the link to derail the productivity of my loved ones. In that point of view the Ad is a total success. In the View of giving me night terrors about ice cream the ad is also a success.

Informative + Entertaining x Distractability = "Good" Advertising